Albums to watch

If Not Winnter

Wisp

If Not Winnter

Debut album from the San Francisco shoegaze artist Natalie R. Lu working with multiple producers including Stint, Aldn, Julian Emken, Photographic Memory, Kraus, Grayskies and Elliott Kozel

ADM rating[?]

7.2

Label
Interscope
UK Release date
01/08/2025
US Release date
01/08/2025
  1. 8.0 |   NME

    NEW Natalie Lu’s debut album sheds the mystique, revealing her strongest songwriting yet
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  2. 8.0 |   All Music

    NEW The work of an artist who thinks and dreams big, and it secures Wisp's place as one of the acts defining the sound of shoegaze in the 2020s
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  3. 8.0 |   Clash

    NEW If this is the next wave of shoegaze, then the legacy of my bloody valentine, Slowdive et al is in creative hands
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  4. 8.0 |   Kerrang!

    NEW At its best, it’s pure, soul-soothing escapism. And yet, this is only the start – as she grows, she'll evolve and mould everything she’s absorbed into an even more individual sound
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  5. 7.3 |   Paste Magazine

    NEW Natalie Lu, the mysterious 20-year-old behind Wisp, found unexpected TikTok fame. Her debut is a surprising first record, packed with her distinctive, beloved heavy distortion, but now featuring some poppier influences and unique genre blending
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  6. 5.8 |   Pitchfork

    NEW A shoegaze star born on TikTok scales up her sound with a full-length debut that’s beautiful on the surface but uninterested in challenging the genre’s priors
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